A giant batarang has been installed on London’s South Bank to promote The Lego Batman Movie.
Lego said on its Instagram that the batarang is made of 35,000 Lego bricks and stands at 3m tall. Check out a photo below.
As part of the stunt, Warner Bros. has sent Batman, Robin and Batgirl – and a couple of Batman and Robin pugs – to visit the batarang.
Meet Gotham’s latest crime-fighting vigilantes, @TheBatmanPug and Robin! #LEGOBatmaMovie pic.twitter.com/pBECoGS9pg
— Warner Bros. UK (@WarnerBrosUK) February 8, 2017
Stroll along the Thames today to see the giant batarang and meet Batman, Robin and Batgirl. #LEGOBatmanMovie pic.twitter.com/tEh3nPAhbS
— The LEGO Movie 2 UK (@TheLEGOMoviesUK) February 8, 2017
The Lego Batman Movie hits cinemas this Friday (February 10), and has a soundtrack featuring a special Batman-themed song from Fall Out Boy’s Patrick Stump.
Recommended
Will Arnett provides the voice of Batman, reprising his popular role from The Lego Movie. He leads an impressive voice cast that includes Michael Cera as Robin, Rosario Dawson as Batgirl, Ralph Fiennes as Batman’s butler Alfred Pennyworth, Zach Galifianakis as the Joker and Mariah Carey as Commissioner Gordon.
Chris McKay, who served as animation supervisor on The Lego Movie, directs the spin-off, with The Lego Movie writer-directors Phil Lord and Christopher Miller on board as producers. The spin-off’s script was written by Seth Grahame-Smith (Abraham Lincoln: Vampire Hunter, Dark Shadows).
Read: Read more: Building an empire: How Lego took over the world
The Lego Batman Movie is the first of three Lego-based films on the release slates. It will be followed by Ninjago, a Ninja-themed spin-off which will arrive on September 22, 2017, and then The Lego Movie Sequel, which is due on May 8, 2018.
Released in 2014, The Lego Movie was a surprise smash for Warner Bros, raking in more than $468million (£301million) at the box office worldwide. Tegan and Sara performed their hit song from the film, ‘Everything Is Awesome!!!’, at the Academy Awards in 2015.